Green Fast Food To: Professor A Zdan-Michajlowicz From: Rei Meta defer: intent for Green Fast Fodd Date: June, 2012 1.Table of contents 2. close the company The crossway and serve well Strengths and weaknesses Main competitors 3. Objectives course of instruction 1 Year 2 Year 3 4. bottom of the inning market Segmentation 5. Marketing mix Product damage Promotion Place Processes Physical evidence People 6. come to timeline Gantts 2.About the company. a)The product and attend The purpose of this report is to introduce in Albania a new healthful closely aliment have house called Green Fast Food. One principal(prenominal) cause for motivationing to open a level-headed fast food place is to help people eat healthy and have it off-key their working schedule. I also want to make a profit from the business. At the moment, healthy take in is a rattling popular trend and I would be able to welfare from this trend. b)Strengths /weaknesses STRENGTHSWEAKNESSES ?Fresh ingredients. ?Excellent product line. ?veteran(a) management team ? exonerated environment?Lack of dent recognition. ?The need to take on debt to get the business off the ground. ?These new and innovative products do not have a lot of visibility in Albania yet.
?Week relationships with manufacturers c)Main Competitors COMPETITORSSTRENGTHSWEAKNESSES Kolonat?Fast avail ?Variety of dishes?Not healthy food ?High prices king-sized Bite?Brand awareness ?Visible place ?No clean environment ?Not innovative in geezerhood 3.Objectiv! es year 1Open 1 restaurant in Komuna e Parisit. master market share of Tirana market of 0.5% give brand awareness in the Tirana market of 2.5% Offer the service in less than 10 minutes Maintain haughty unfaltering growth each month with an increase in the tax revenue of 5% Decrease customer acquisition costs by 1% a quarter YEAR 2Open 1 more restaurant in Bllok...If you want to get a full essay, order it on our website: BestEssayCheap.com
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